IPR press day Dublin

I spent my lunch break yesterday with the lovely people from London super PR agency, IPR who came to visit us to give the press a look at what’s to come from some of their top labels. It was nice to see some labels from the past make a comeback, such as Firetrap and Lee jeans. Firetrap have recently collaborated with UK singer, Sunday Girl, who has worked with them to create the most edgy looks we are all going to love (especially me). I totally fell for a leather jacket in the lookbook (it’s officially on my “what I’m going to buy myself for Christmas” list).

A new label to us all, which is launching in the UK sortly, called Monki, is really urban and aligned with the likes of Forever 21 in terms of style and price. This collection is young and bright with some key pieces like print mini dresses, neon shirts, and shorts. Selfridges have taken this label on and is a sure hit on Oxford Street!

Well established label, Sandro, which is available in BTs here, promises a chic collection for this season, keeping the look clean and simple, as always. Sandro has proved a success with the Irish market and I have say, it’s a label I think is worth investing for it’s tailoring.

Other labels on show included Prism, Paige Denim and Religion all of which I will be featuring here and on styleisle over the coming season so stay tuned! Take a look at some of the pics I took of my favourtie pieces!


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